19 Rock Solid Book Marketing Strategies for | Author Marketing Experts, Inc.When you decide to self-publish a book, you are signing up for all the duties a traditional publisher would typically take on. That means you not only have to write a great book but you also take on the job of marketing it. Where do you begin? You construct a book marketing strategy and forge ahead step by step! Here are a few key elements for a good book marketing strategy.
Book Promotions for Self Publishers - Do You Have To Pay to Play?
The Official Self-Published Book Marketing Plan
Thanks, mean. Do what you can to help drive preorders by making your existing readers aware of the upcoming release? For every email you send, Susan. Our marketing plan will be lean, ensure that you include info on your new or upcoming book and a link back to your annd or book website.Thank you for your comment, Leesa. Sylvia says:. The process is still the same. Lyndsay says:.
This is great. Have fun. Learn your market. Footer Work with us to achieve your publishing goals Enter your details here for an obligation-free chat about your publishing project.
The road map to your publishing success is guided by your book marketing plan.
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Every publisher and literary agent will tell you that responsibility for the success of your book rests heavily upon you, its author. Although traditional media campaigns still play an important role in the marketing plans for new books, they are no longer enough. To maximize — or perhaps even replace — a traditional publicity campaign, you need to reach out to your audience directly by building and nurturing a strong online author platform. Before founding a publishing company, I was a longtime arts and lifestyle newspaper editor. Over my 15 years in media, I saw our book coverage capacity plummet as reporting staff was relentlessly cut back and the newspapers themselves shrunk in size. I was dismayed to have to turn down highly appealing pitches from authors and their publicists every day, despite my interest in their books, simply because we no longer had the resources to cover them. Every media outlet in the world is facing a similar crisis today.